Short film // Sci-Fi
The story of Embodiment takes place in a future hypothetically close to us where artificial intelligence has taken control of existence and thanks to the use of an algorithm, the life of a human being knows no end. Through the algorithm that reiterates in a continuous loop the memory data of human beings, the Corporation ensures humans to save them from death, condemning them, however, without their knowledge, to the weight of infinity.
The only way to escape this infinite reincarnation is to choose to be erased permanently, so that the algorithm cannot reinitialize a new cycle. Jette, the protagonist of the short film with a dystopian and provocative mood that combines the language of science fiction and experimental cinema, is chosen by the Corporation as an ‘obliteration agent’ whose task is to give relief to customers who decide to end the infinite succession of lives, in which everything is transient but nothing can be extinguished.
The content is deliberately abstract and metaphorical with the intent to convey the theme of homologation of thought and media control defined by a system that serves the logic of overproduction.
Berlin Fashion Film Festival, 2022 / “Best Art Direction”
Indipendent Short Awards (LA), 2021 / “Best experimental film”
Milano Fashion Film Festival, 2021 / “Best New Italian Film”
UK Fashion Film Festival, 2021 / “Best Fashion Film Award”
LA Fashion Festival, 2021 / “Best style award”
Venice Shorts, 2021 / “Best international ShiFi”
INDEPENDENT SHORT AWARDS, 2021 / “Best science fiction“, “Best experimental“, “Special Jury award”
London Fashion Film Festival, 2021 / “Best Emerging Talent”
Milano Fashion Film Festival, 2021 / “Best New Director“, “Best New Fashion Film“, “Best Styling”
NEW YORK Cinematography Awards Finalist
Directed by: Ced Pakusevskij
DOP: Marco De Pasquale
Produced by: D’Aria
Production Design: Fullscream studio
Executive Post-producer: Andrea Masera
Producer: Daniele Biglia
Colorist: Davide Lo Vetro
WHAT WE PASSIONATELY DID:
We proudly partecipated to this pluri awarded new piece-of-art from Ced with our color grading human touch and our Human Propelled attitude.